EMBA Plus - International Marketing

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EMBA Plus - International Marketing

Duration: 1 Year


What is EMBA Plus?

An MBA in International Marketing, covers the basic fundamental approach of understanding market situation, consumer behaviour, competitors and product portfolios from an international perspective. Currently the international business environment is undergoing a series of far-reaching economic, social, technological and geo-political changes. These changes have led to the emergence of a new and different market reality that demands manager's with new and different patterns of thinking, skills and behaviour. The Dual Certification Program equips the student towards evolving as a professional for effective decision making in this dynamic business world. Upon successfully completion of first year of the program the student earns an Industry endorsed certification and also earns an EMBA Degree.

Objective

  • To equip student's with the necessary tools, skills and mindset required to become an effective international marketer.
  • To develop students with critical thinking and competencies for proper identification, analysis and problem solving required in the development of international marketing strategies.
  • To help students acquire high level expertise in strategic business and commercial competencies needed for an international context.
  • Understand consumer behavior in the international marketing.
  • Understand the impact of international economic, social & political relationships in the corporate world.

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Progamme overview

Assessment

Accessing Course ware: (MBA + PGP)

Online Access to Learning Management System

  • EBook
  • Study Guide
  • Practice Test
  • Live Interactive Online Sessions (As per schedule)
  • Assignments (2 Assignments per Subject)
  • *For MBA program students would get Books and LMS from the University. PGP from Talentedge is an online course only LMS access provided.

    Assessments:

    For PGP- Passing Criteria is 40%

    Through LMS – 2 Assignments per subject

    For MBA – Passing Criteria is 40%

    Weightage –Internal- 30% and External – 70%

  • Assignments in LMS are considered as Internal Assessments
  • Term End Exam are External Assessments
  • *For Common subjects in MBA and PGP program, the student have to complete the required assignments only once.

    Curriculum

    • Modern Business Organization and Management
    • Global Business Environment & Economics
    • Accounting & Financial Management
    • HR & OB
    • Business Communication Skills
    • Fundamentals Of Global Business Management
    • International Marketing Strategy
    • Export Import Procedures And Documents

    Eligiblity

    • Eligibility:Graduation with 2 year work experience
    • Duration :Minimum- 1 year Maximum- 2 years

    Fees

    INDIAN STUDENT
    Milestone Lumpsum Installment EMI
    1 Installment
    ( At time of Admission )
    79500/- 44250/- 15900 /-
    (Down Payment)
    2 Installment
    ( Within 6 Months after Admission )
    - 44250/- 14533 /-
    ( 5 EMI )
    Total Fees 79500/- 88500/- 88563/-
    You Save 9000/- - -

    Fees

    INDIAN STUDENT
    Milestone Lumpsum Installment EMI
    1 Installment
    ( At time
    of Admission )
    79500/-
    44250/-

    15900 /-
    (Down
    Payment)
    2 Installment
    ( Within 6 Months
    after Admission )
    -
    44250/-

    14533 /-
    ( 5 EMI )
    Total Fees
    79500/-

    88500/-

    88563/-
    You Save
    9000/-
    - -

    Looking for your next Promotion?

    We understand how important an MBA Degree is for your next promotion or salary hike. That is why, VOU offers exclusive MBA Programs with 22+ specializations that are easier to take, self-paced, supported with an excellent LMS and will ultimately give you that extra edge. For those looking for a quicker way to climb up the Corporate Ladder, we offer exclusive Career Counselling.