EMBA - Ecommerce Marketing and Management

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EMBA - Ecommerce Marketing and Management

Duration: 1 Year

Why Ecommerce Marketing and Management?

E-commerce has made a ground-breaking progress in the business world. In the last couple of years, it has exploded further, turning into a million dollar business and this is just the beginning. Not just this, it has also captured the imagination of young entrepreneurs shaping the future of business world. However, e-commerce is not an easy playground and believes in survival of strongest. EMBA in E-commerce Marketing & Management is designed for working individuals interested in gaining expertise in online shopping attributes.

Objective

  • Understanding different technologies and e-business infrastructure
  • To address different business concepts & implications of e-commerce
  • To develop marketing plans and strategies focusing on increasing traffic of potential customers.
  • To conduct market research and utilize online marketing and advertising tools to maximize profits.
  • Managing and controlling e-commerce risk and security.

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Progamme overview

Assessment

Accessing Course ware: MBA

Online Access to Learning Management System

  • EBook
  • Study Guide
  • Practice Test
  • Live Interactive Online Sessions (As per schedule)
  • Assignments (2 Assignments per Subject)

    • Assessments:

    Through LMS – 2 Assignments per subject

    For MBA – Passing Criteria is 40%

    Weightage –Internal- 30% and External – 70%

  • Assignments in LMS are considered as Internal Assessments
  • Term End Exam are External Assessments

    • Curriculum

    • Modern Business Organization and Management
    • Global Business Environment & Economics
    • Accounting & Financial Management
    • HR & OB
    • Business Communication Skills
    • Consumer Behaviour
    • Information Technology & Retailing
    • E-Commerce

    Eligiblity

    • Eligibility:Graduation with 2 year work experience
    • Duration :Minimum- 1 year Maximum- 2 years

    Fees

    INDIAN STUDENT
    Milestone Lumpsum Installment
    1 Installment
    ( At time of Admission )     		57000/- 32500/-
    2 Installment
    ( Within 6 Months after Admission )     		- 32500/-
    Total Fees 57000/- 65000/-
    You Save 8000/- -

    Fees

    INDIAN STUDENT
    Milestone Lumpsum Installment
    1 Installment
    ( At time
    of Admission )         		57000/-
    32500/-
    2 Installment
    ( Within 6 Months
    after Admission )         		-
    32500/-
    Total Fees
    57000/-
    65000/-
    You Save
    8000/-    		 -

    Looking for your next Promotion?

    We understand how important an MBA Degree is for your next promotion or salary hike. That is why, VOU offers exclusive Work Integrated MBA Programs with 22+ specializations that are easier to take, self-paced, supported with an excellent LMS and will ultimately give you that extra edge. For those looking for a quicker way to climb up the Corporate Ladder, we offer exclusive Career Counselling.