EMBA - Ecommerce Marketing and Management

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EMBA - Ecommerce Marketing and Management

Duration: 1 Year

Why Ecommerce Marketing and Management?

E-commerce has made a ground-breaking progress in the business world. In the last couple of years, it has exploded further, turning into a million dollar business and this is just the beginning. Not just this, it has also captured the imagination of young entrepreneurs shaping the future of business world. However, e-commerce is not an easy playground and believes in survival of strongest. EMBA in E-commerce Marketing & Management is designed for working individuals interested in gaining expertise in online shopping attributes.

Objective

  • Understanding different technologies and e-business infrastructure
  • To address different business concepts & implications of e-commerce
  • To develop marketing plans and strategies focusing on increasing traffic of potential customers.
  • To conduct market research and utilize online marketing and advertising tools to maximize profits.
  • Managing and controlling e-commerce risk and security.

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Progamme overview

Assessment

Accessing Course ware: MBA

Online Access to Learning Management System

  • EBook
  • Study Guide
  • Practice Test
  • Live Interactive Online Sessions (As per schedule)
  • Assignments (2 Assignments per Subject)

    • Assessments:

    Through LMS – 2 Assignments per subject

    For MBA – Passing Criteria is 40%

    Weightage –Internal- 30% and External – 70%

  • Assignments in LMS are considered as Internal Assessments
  • Term End Exam are External Assessments

    • Curriculum

    • Modern Business Organization and Management
    • Global Business Environment & Economics
    • Accounting & Financial Management
    • HR & OB
    • Business Communication Skills
    • Consumer Behaviour
    • Information Technology & Retailing
    • E-Commerce

    Eligiblity

    • Eligibility:Graduation with 2 year work experience
    • Duration :Minimum- 1 year Maximum- 2 years

    Fees

    INDIAN STUDENT
    Milestone Lumpsum Installment
    1 Installment
    ( At time of Admission )     		57000/- 32500/-
    2 Installment
    ( Within 6 Months after Admission )     		- 32500/-
    Total Fees 57000/- 65000/-
    You Save 8000/- -

    Fees

    INDIAN STUDENT
    Milestone Lumpsum Installment
    1 Installment
    ( At time
    of Admission )         		57000/-
    32500/-
    2 Installment
    ( Within 6 Months
    after Admission )         		-
    32500/-
    Total Fees
    57000/-
    65000/-
    You Save
    8000/-    		 -

    Looking for your next Promotion?

    We understand how important an MBA Degree is for your next promotion or salary hike. That is why, VOU offers exclusive MBA Programs with 22+ specializations that are easier to take, self-paced, supported with an excellent LMS and will ultimately give you that extra edge. For those looking for a quicker way to climb up the Corporate Ladder, we offer exclusive Career Counselling.