MBA Plus - Branding and Advertising

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MBA Plus - Branding and Advertising

Duration: 2 Years


What is MBA Plus?

Branding and advertising is a process of managing marketing techniques for a particular brand or a product. It is used to increase the product value in the domestic and global market. The Dual Certification Program equips the student towards evolving as a professional for effective decision making in this dynamic business world. Upon successfully completion of first year of the program the student earns an Industry endorsed certification and upon successfully completion of year two the student earns a MBA Degree.

Objective

  • To give students an understanding of communication, advertising and marketing strategies.
  • To develop the perspective and skills necessary to pursue careers in the branding and advertising.
  • To expose student's to cutting edge marketing tools, methods, case studies and most recent trends in advertising and branding.
  • To enable students to gain a wide gamut of knowledge, practical abilities and creative skills across a wide range of advertising practices and media forms.
  • To structure, fundamental core management concepts and principles.
  • The programme highlights different aspects of emerging market, advertising and creative component of brand building

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Progamme overview

Curriculum

  • Modern Business Organization and Management
  • Global Business Environment & Economics
  • Accounting & Financial Management
  • HR & OB
  • Business & Corporate Law
  • Business Research Methodology
  • Modern Marketing Management
  • Information Technology for Business
  • Production Operations & SCM
  • Business Communication Skills
  • Business Policies & Strategic Management
  • Entrepreneurship & Innovation Management
  • Fundamentals Of Advertising
  • Practices In Advertising
  • Strategic Marketing Management
  • Brand Marketing Programmes & Performance Measurement
  • Brand Positioning Strategies
  • Business Ethics & Corporate Governance
  • Project Work
  • Strategic Brand Management

Eligiblity

  • Eligibility:Graduate
  • Duration :Minimum- 2 years Maximum- 4 years

Fees

INDIAN STUDENT
Milestone Lumpsum Installment EMI
1 Installment
( At time of Admission )
89500/- 26500/- 13425 /-
(Down Payment)
2 Installment
( Within 6 Months after Admission )
- 24000/- 7746 /-
( 11 EMI )
3 Installment
( Within 12 Months after Admission )
- 24000/-
4 Installment
( Within 18 Months after Admission )
- 24000/-
Total Fees 89500/- 98500/- 98629/-
You Save 9000/- - -
FOREIGN STUDENT
Milestone Lumpsum Installment
1 Installment
( At time of Admission )
2700 750
2 Installment
( Within 12 Months after Admission )
- 750
3 Installment
( Within 18 Months after Admission )
- 750
4 Installment
( Within 18 Months after Admission )
- 750
Total Fees 2700 3000
You Save 300 -

Fees

INDIAN STUDENT
Milestone Lumpsum Installment EMI
1 Installment
( At time
of Admission )
89500/-
26500/-

13425 /-
(Down
Payment)
2 Installment
( Within 6 Months
after Admission )
-
24000/-

7746 /-
( 11 EMI )
3 Installment
( Within 12 Months
after Admission )
-
24000/-
4 Installment
( Within 18 Months
after Admission )
-
24000/-
Total Fees
89500/-

98500/-

98629/-
You Save
9000/-
- -
FOREIGN STUDENT
Milestone Lumpsum Installment
1 Installment
( At time
of Admission )
2700 750
2 Installment
( Within 12 Months
after Admission )
- 750
3 Installment
( Within 18 Months
after Admission )
- 750
4 Installment
( Within 18 Months
after Admission )
- 750
Total Fees 2700 3000
You Save 300 -

Looking for your next Promotion?

We understand how important an MBA Degree is for your next promotion or salary hike. That is why, VOU offers exclusive MBA Programs with 22+ specializations that are easier to take, self-paced, supported with an excellent LMS and will ultimately give you that extra edge. For those looking for a quicker way to climb up the Corporate Ladder, we offer exclusive Career Counselling.