MBA - Mass Communication

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MBA - Mass Communication

Duration: 2 Years


Why Mass Communication?

Mass communication is a process in which a person, group of people, or an organization sends a message through a channel of communication to a large group of anonymous and heterogeneous people and organizations. Channels of communication include broadcast television, radio, social media, and print. Mass Communication is a combination of print media, reporting, advertising, communication research and copy writing.

Objective

  • Integrating professional and creative approaches to the study and practice of media and communication..
  • To promote, nurture and develop independent thinking, creative, effective and responsible communicators and managers in different media.
  • To keep students abreast with the growth of media trends, style and presentation.
  • Incorporating theoretical and practical modules to mould students into hardcore professionals.

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Progamme overview

Assessment

Accessing Course ware: MBA

Online Access to Learning Management System

  • EBook
  • Study Guide
  • Practice Test
  • Live Interactive Online Sessions (As per schedule)
  • Assignments (2 Assignments per Subject)
  • Assessments:

    Through LMS – 2 Assignments per subject

    For MBA – Passing Criteria is 40%

    Weightage –Internal- 30% and External – 70%

  • Assignments in LMS are considered as Internal Assessments
  • Term End Exam are External Assessments
  • Curriculum

    • Modern Business Organization and Management
    • Global Business Environment & Economics
    • Accounting & Financial Management
    • HR & OB
    • Business & Corporate Law
    • Business Research Methodology
    • Modern Marketing Management
    • Information Technology for Business
    • Production Operations & SCM
    • Business Communication Skills
    • Business Policies & Strategic Management
    • Entrepreneurship & Innovation Management
    • Fundamentals Of Mass Communication
    • Media Law And Regulations
    • Consumer Behaviour
    • Business Ethics & Corporate Governance
    • Communication and Media
    • Advertising And Public Relations
    • New Age Media
    • Project Work

    Eligiblity

    • Eligibility:Graduate
    • Duration :Minimum- 2 years Maximum- 4 years

    Fees

    INDIAN STUDENT
    Milestone Lumpsum Installment
    1 Installment
    ( At time of Admission )
    61500/- 17500/-
    2 Installment
    ( Within 6 Months after Admission )
    - 17000/-
    3 Installment
    ( Within 12 Months after Admission )
    - 17000/-
    4 Installment
    ( Within 18 Months after Admission )
    - 17000/-
    Total Fees 61500/- 68500/-
    You Save 7000/- -

    Fees

    INDIAN STUDENT
    Milestone Lumpsum Installment
    1 Installment
    ( At time
    of Admission )
    61500/-
    17500/-
    2 Installment
    ( Within 6 Months
    after Admission )
    -
    17000/-
    3 Installment
    ( Within 12 Months
    after Admission )
    -
    17000/-
    4 Installment
    ( Within 18 Months
    after Admission )
    -
    17000/-
    Total Fees
    61500/-

    68500/-
    You Save
    7000/-
    -

    Looking for your next Promotion?

    We understand how important an MBA Degree is for your next promotion or salary hike. That is why, VOU offers exclusive MBA Programs with 22+ specializations that are easier to take, self-paced, supported with an excellent LMS and will ultimately give you that extra edge. For those looking for a quicker way to climb up the Corporate Ladder, we offer exclusive Career Counselling.