MBA - Mass Communication

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MBA - Mass Communication

Duration: 2 Years


Why Mass Communication?

Mass communication is a process in which a person, group of people, or an organization sends a message through a channel of communication to a large group of anonymous and heterogeneous people and organizations. Channels of communication include broadcast television, radio, social media, and print. Mass Communication is a combination of print media, reporting, advertising, communication research and copy writing.

Objective

  • Integrating professional and creative approaches to the study and practice of media and communication..
  • To promote, nurture and develop independent thinking, creative, effective and responsible communicators and managers in different media.
  • To keep students abreast with the growth of media trends, style and presentation.
  • Incorporating theoretical and practical modules to mould students into hardcore professionals.

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Progamme overview

Assessment

Accessing Course ware: MBA

Online Access to Learning Management System

  • EBook
  • Study Guide
  • Practice Test
  • Live Interactive Online Sessions (As per schedule)
  • Assignments (2 Assignments per Subject)
  • Assessments:

    Through LMS – 2 Assignments per subject

    For MBA – Passing Criteria is 40%

    Weightage –Internal- 30% and External – 70%

  • Assignments in LMS are considered as Internal Assessments
  • Term End Exam are External Assessments
  • Curriculum

    • Modern Business Organization and Management
    • Global Business Environment & Economics
    • Accounting & Financial Management
    • HR & OB
    • Business & Corporate Law
    • Business Research Methodology
    • Modern Marketing Management
    • Information Technology for Business
    • Production Operations & SCM
    • Business Communication Skills
    • Business Policies & Strategic Management
    • Consumer Behaviour
    • Entrepreneurship & Innovation Management
    • Fundamentals Of Mass Communication
    • Media Law And Regulations
    • Advertising And Public Relations
    • Business Ethics & Corporate Governance
    • Communication and Media
    • New Age Media
    • Project Work

    Eligiblity

    • Eligibility:Graduate
    • Duration :Minimum- 2 years Maximum- 4 years

    Fees

    INDIAN STUDENT
    Milestone Lumpsum Installment
    1 Installment
    ( At time of Admission )
    62400/- 20400/-
    2 Installment
    ( Within 6 Months after Admission )
    - 18000/-
    3 Installment
    ( Within 12 Months after Admission )
    - 18000/-
    4 Installment
    ( Within 18 Months after Admission )
    - 18000/-
    Total Fees 62400/- 74400/-
    You Save 12000/- -

    Fees

    INDIAN STUDENT
    Milestone Lumpsum Installment
    1 Installment
    ( At time
    of Admission )
    62400/-
    20400/-
    2 Installment
    ( Within 6 Months
    after Admission )
    -
    18000/-
    3 Installment
    ( Within 12 Months
    after Admission )
    -
    18000/-
    4 Installment
    ( Within 18 Months
    after Admission )
    -
    18000/-
    Total Fees
    62400/-

    74400/-
    You Save
    12000/-
    -

    Looking for your next Promotion?

    We understand how important an MBA Degree is for your next promotion or salary hike. That is why, VOU offers exclusive Work Integrated MBA Programs with 22+ specializations that are easier to take, self-paced, supported with an excellent LMS and will ultimately give you that extra edge. For those looking for a quicker way to climb up the Corporate Ladder, we offer exclusive Career Counselling.